Your Own Content Marketing Plan

Your Own Content Marketing Plan

A content marketing strategy – Sound intimidating, doesn’t it? Like this 80-page plan you need to write before you can even get started writing content. Content creation was already daunting and something you have been postponing. And now you need a...
The shape of your content

The shape of your content

When we are talking about content, there are two things to consider: what you are going to tell and how you are saying it. “What” is about the type of content. There are different types (engaging, inspiring, informational, sales, your story,...
The ins and outs of content

The ins and outs of content

Content. This word gets used all the time. Every business needs content – content for your website, content for your social media platforms, content for your emails. But what does the word “content” mean? What will you need content for? How will you...
The importance of a great blogplan

The importance of a great blogplan

If you want to blog you need to start with a plan: a blogplan. This plan is a stand-alone plan that does keep your marketingplan in mind and shouldn’t just be a completely new idea and strategy. A blogplan exists of at least 3 items: audience, goals and theme...